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Research presentation at the Japan Marketing Academy

Michiko Honda
5 hours ago
1 min read

On Sunday, October 25, 2026, Michiko Honda, Vice President of our company, delivered a research presentation at the Japan Marketing Academy Conference 2026.


The title of the research paper is: "Leveraging Loyalty Programs to Facilitate Service Customization: An Empirical Study Focusing on the Concept of Customer Experience."


Japan Marketing Academy Website





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The Institute of International Tourism and Hospitality Inc.

3-6-7-11F, Kita-Aoyama, Minato-ku, Tokyo 107-0061

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